Media Sales
Media Selling
Home Book Overview Charles Warner Purchase Related Links

Charles Warner Website - Media rich site full of case studies, reports, articles and related links.

Advertising Age magazine - Look in the Data Center for Robert Coen's annual advertising expenditures by medium estimates.

Cable Television Advertising Bureau
- The best Web site of all of the media industry's trade organizations. Chock full of excellent data and success stories.

The Economist
- The best global business magazine.

Television Week
- The best television and electronic media weekly news source. Diane Mermigas's column gives the inside information on current media financial issues.

Erwin Ephron's Web site
- Erwin Ephron is the leading consultant on media planning and buying. The site is a font of media and advertising wisdom.